Kidde Helps Red Cross Prevent Home Fires Deaths and Injuries

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The Red Cross Los Angeles Region would like to thank Kidde for donating a total of 2,000 smoke alarms to the Red Cross Los Angeles since 2015.

This generous donation is helping the Red Cross save lives in some of L.A.’s most vulnerable communities as part of a the Red Cross Home Fire Prevention Campaign. The Red Cross Home Fire Preparedness efforts aim to reduce home fire deaths and injuries across the nation by 25 percent over the next five years. On average home fires occur two to three times a day in the Los Angeles area.

"Kidde is proud to work with the American Red Cross to install working smoke alarms and reduce fire-related fatalities here and across the country," said Chris Rovenstine, vice president of sales and marketing, Kidde. "Community programs like the Home Fire Campaign help to save lives from fire and smoke dangers and that meshes perfectly with Kidde's mission." On Oct. 17, Kidde announced that the American Red Cross will receive a gift of more than 26,000 smoke alarms with sealed 10-year lithium batteries from Kidde valued at $500,000 to support the Home Fire Campaign.

“Installing smoke alarms cuts the risk of someone dying from a home fire in half, so it's important for us to ensure families are safe from one of the nation's most preventable disasters—home fires," said Jarrett Barrios. "We're thankful for companies like Kidde as we work together to help protect people and their property from fires."

Photo: On Oct. 17, Scott Will, Kidde Merchandising Manager-Pro Direct/E-Commerce (second from right) joined Red Cross Los Angeles Region CEO Jarrett Barrios and Compton community members in kicking off a Home Fire Preparedness Campaign in Compton. Photo by Mimi Teller.