Corporate Partnerships

Where to Start

Partnerships with the Red Cross can help your company and our community at the same time. For additional information, please contact Veronica Braun, Major Gifts Officer, at or (858) 309-1274.
Matching Gifts
Many companies have matching gift programs that will double or even triple charitable contributions made by their employees. Matching gifts increase the impact of employee gifts and supports the mission and life-saving work of the Red Cross. Visit the Employee Matching Gift site to see if your company is a participant of this program.

Matching Grants for Employee Volunteering
Motivate your employees to volunteer by matching hours served with a financial donation from your company. A matching grant for employee volunteering, also known as a “dollars for doers” program, acts as an alternative to a matching gift program for employees who are able to donate time but not money. It also motivates employees to engage more deeply in their community through volunteer work.

Cause Marketing
An American Red Cross Cause Marketing program enables our corporate partners to utilize the American Red Cross brand to raise funds for people who need it the most. At the same time, partners may generate loyalty, attention and patronage from consumers, employees, investors and opinion leaders for their own brand. Cause marketing programs are as individually unique as the corporations themselves and can take on many shapes and sizes. At the American Red Cross, our team of corporate relationship managers and marketing professionals will brainstorm with you to create the perfect campaign for your organization.

Red Cross Materials
The Red Cross has materials available for you to use for your event, including flyers, collection containers and signs. You may request these materials through the Red Cross after you have returned your completed contract. Any materials you create that include the Red Cross name or logo must be approved by the Red Cross to ensure proper usage of the brand.