About the Project

  • American Red Cross
American Red Cross

Why Prepare?

It seems like it is a lot of work to put together a preparedness plan, buy kits, or take the time to get trained. In reality, it is a lot more work to try to recover after an emergency if you are not ready! The rule of thumb is that every dollar spent on preparedness saves $4 in recovery costs. According to the Ohio EMA, 63% of Ohioans have never practiced an escape plan from their home. 65% of Ohioans do not have a kit at home for emergencies. Half of Ohioans have no communications plan to keep in touch with loved ones after a disaster!

According to the U.S. Fire Administration, Ohioans are 1.2 times more likely to die as a result of a fire than the general U.S. population. Mostly due to lack of preparedness, whether that is the lack of a smoke alarm, a plan to escape, or ensuring ways to get out of your home.

This initiative has been designed to help prepare a half million Ohio residents in appropriate ways to be prepared; by making a plan, building a kit, or getting trained. We will be partnering with business, organizations, government entities, non-profit groups, schools, clubs, and more to help make Ohio a safer place to work, live, and play.


American Red Cross

Media Partnership

With the help of Wolfe Associates Inc. (WBNS 10TV, Dispatch Group, ThisWeek Newspapers, 97.1 The Fan) and many other media partners throughout Ohio, we are going to spread the word on preparedness. Over the next two years, we will be producing radio spots, television commercials, web videos, Facebook chats, #ProjectPrepare tips, and other ways to ‘get the message to the masses’!

We are very excited to have Chris Bradley, Chief Meteorologist from WBNS-10TV in Columbus, Ohio, serving as the spokesperson for the Project Prepare campaign! An Indianapolis native, Bradley graduated from Indiana University in 1987 and earned his AMS Seal of Approval in 1990. He has forecasted the weather in several Midwest states, including Indiana, Ohio and Michigan. Follow Chris on Facebook or on Twitter: @Chris10TV