In just three hours, 12 Colorado broadcast stations joined forces to raise a total of $135,567 for the American Red Cross in support of Red Cross efforts to prepare for, respond to and help people recover from wildfires in Colorado
Rocky Mountain PBS, Colorado Public Television, KUVO, KUNC and KRCC partnered with Denver commercial television stations 9NEWS, 7NEWS, CBS4, FOX31 Denver, Colorado's Own Channel 2, Telemundo and KCEC Univision on the statewide, live-broadcast event.
"I'm always amazed by the generosity of Coloradans. It's nights like this that demonstrate our western heritage and how we circle the wagons to help our own," said Gino Greco, Regional Executive for the American Red Cross of Colorado. "We couldn't be more pleased with the outcome. We are so grateful to our media partners, especially Rocky Mountain PBS who hosted the event at their studio."
The fundraiser was made possible by the help of nearly 50 volunteers who answered phones, greeted guests and tallied donations.
All donations collected during the Red Cross 2013 Colorado Wildfires Fundraiser will support ongoing Red Cross efforts to help people affected by the recent Black Forest fire, as well as Red Cross responses to other wildfires that may occur this year. Donations will also support the organization’s work to make Colorado communities more prepared for and resilient in the face of wildfires.
Already, the Black Forest Fire has surpassed last year’s Waldo Canyon Fire to become the most destructive in history, forcing tens of thousands of residents to evacuate and destroying more than 500 homes.
Since a series of wildfires fires broke out starting on June 11, more than 1,000 people have registered at Red Cross shelters, and Red Cross volunteers and partners have:
• Opened and operated a total of 10 separate shelters and evacuation centers in Monument, Colorado Springs, Kiowa, Cañon City, Evergreen, Walsenburg and Rifle
• Distributed more than 4,500 recovery and clean-up items such as rakes, gloves, shovels, coolers and clean-up kits
• Handed out 1,134 comfort kits containing hygiene items, toothbrushes and other basic essentials
• Registered 431 individuals in Safe and Well
• Served more than 14,000 meals and snacks (provided primarily by The Salvation Army)
• Made more than 800 health and mental health contacts with affected residents