On May 24th, 2013, the Oregon Region of the Red Cross’ preparedness department was notified that it was one of the lucky 15 chapters selected to participate in the Disney funded Pillowcase Pilot commencing in September 2013. The Pillowcase Project originated in the aftermath of Hurricane Katrina. Conceptually, the project encourages children to take the initiative to be safe by using their pillowcases to store their personal disaster kit.
The Disney Corporation supported this ideology and funded local Red Cross Chapters in the South that endorsed a strong commitment to implementing programs built around the pillowcase concept. In 2010, Disney granted The American Red Cross $1 million dollars to roll out the project nationally. Chapters already funded by Disney and currently incorporating the pillowcase project were integrated as Phase I of the $1 million dollar project.
Phase II, of the Pillowcase Project is a pilot program involving 15 chapters nationwide. Populations selected for the pilot were exclusive to 3rd grade classrooms with priority given to urban, low income, charter schools with culturally diverse populations. The Oregon Region submitted an application for Cascade Heights Charter School third graders as our partner participants. Red Cross staff is looking forward to rolling out the plan and is honored to be a recipient of the Disney Corporation’s generosity.