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WATE – TV 6 telethon for Red Cross SuperStorm Sandy relief nets $64,420

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“We were absolutely pumped to be able to kick off this telethon with a big announcement."

KNOXVILLE – November 2, 2012 – A telethon airing on WATE TV Channel 6 from 6:00 a.m. to 7:00 p.m. yesterday netted $64,420 for the American Red Cross relief effort for victims of super storm Sandy which slammed ashore earlier this week along the U.S. Eastern Seaboard.

“We were absolutely pumped to be able to kick off this telethon with a big announcement,” said Red Cross Development Officer Lori Marsh. “The night before the telethon, I had received confirmation from the Regal Foundation that they had offered a $25,000 donation and I was almost too excited to sleep, knowing that I had to be at work at 5 a.m. to meet WATE.”

“The Regal Foundation was not the only big money donor. Functional Pathways also donated $10,000 toward the effort. Once the telethon started, the phones rang steadily throughout the day with hundreds of donors giving generously from their hearts,” said April Stouffer, Red Cross Development Officer. “Thank goodness, we had enough volunteers to staff the phones all day.”

Dignitaries on hand included Tennessee State Senator Becky Duncan Massey, who helped with the Functional Pathways check presentation Patricia Robledo from the City of Knoxville who worked the phone bank. As the telethon came to an end, members from the Red Cross volunteer Disaster Action Team were on hand to show appreciation to the community for its support.

WATE on air talent included Drew Gardner, Bo Williams, Tearsa Smith, Red Cross Board Member Lori Tucker and Meteorologist Matt Hinkin.

About the American Red Cross:
The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation's blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit redcross.org or cruzrojaamericana.org, or visit us on Twitter at @RedCross.