The Red Cross chapters of the Northeast Pennsylvania region have been doing a great deal to help out our service members and veterans this past holiday season. Thousands of holiday cards have been delivered to make our service members and veterans feel appreciated and thanked for all they do for our country. The Greater Lehigh Valley Chapter has done a fantastic job for the Holiday Mail for Heroes program.
The Cambridge Schools in Bethlehem and Easton participated in the Holiday Mail for Heroes campaign, collecting about 165 cards that the students and faculty signed between the two locations.
During the campaign, Faulkner Subaru partnered with the Red Cross of the Greater Lehigh Valley to help promote the Holiday Mail for Heroes campaign. A display table set up in the dealership’s showroom gave customers the opportunity to sign a holiday card, purchased by Subaru.
JustBorn, Inc. participated in the campaign, decorating holiday cards for service members and veterans. They held a “6 Agency Holiday Angel” program where their associates purchased holiday gifts for children. They sent gift cards with holiday cards to the Veterans Affairs Hospital in Lebanon. Crayola Experience in Easton set up a holiday card craft station for their customers (mainly children) and employees to decorate and sign holiday cards.
The Holiday Mail for Heroes program received local media attention in the Greater Lehigh Valley region. 69 News WFMZ-TV broadcasted a story, interviewing Jennifer LoConte, Regional Communications Director for the American Red Cross Northeast PA Region. She asked the public to “give something that means something this year”, noting that “a card really means a lot to a service person whether they’re in a hospital or nursing home, alone for the holidays, a veteran or someone who is serving overseas.” Additionally, WFMZ published an article on their website, including a readymade card that the public could print, sign and send.
On Saturday, December 7th, Red Cross volunteers hand delivered holiday cards to Pennsylvania National Guard members at the Allentown National Guard Armory as they walked in the doors for their formation lines. Regional CEO Peter M. Brown and Communications Officer Jennifer LoConte visited with the MORA (Men of Retirement Age) Club and handed out packets of holiday cards to veteran members.
The chapter held a card sorting event just prior to the December holiday. Chapter staff and volunteers sorted through hundreds of greeting cards. Cards were sorted, read and organized for delivery to active duty soldiers, veterans and wounded warriors. News coverage was also broadcast to the public of this event.
Holiday Mail for Heroes was a major success for the Greater Lehigh Valley Chapter this year. Thank you to the Greater Lehigh Valley Chapter, the Cambridge Schools in Bethlehem and Easton, Faulkner Subaru, Just Born, Inc., the Crayola Experience, WFMZ-TV 69 News, all who helped with the Holiday Mail for Heroes program, and of course all of our service members and veterans!