The Heroes Campaign is conducted by companies, groups, individuals and schools to raise money for local Red Cross services during March (National Red Cross Month). Each "Hero" is challenged to raise $1,000 before March 31, 2014. Heroes can raise money in a variety of creative ways. In previous years, Heroes have sold Red Cross Squares, hosted happy hours, held Zumbathons, sold employee dress down day passes, created letter writing campaigns, conducted raffles, penny wars, car washes, bake sales, inter-office competitions and more! "We challenge the Lehigh Valley community to discover how much fun they can have raising money for a good cause," said co-chairs Pam Deller, Publisher, Lehigh Valley Style and Todd Donnelly, Vice Chairman, Viamedia.
Pam Deller, Lehigh Valley Style
Todd Donnelly, Viamedia