The American Red Cross encourages families and households to prepare for possible disasters and other emergencies from heart attacks to hurricanes.

Find out what emergency supplies every household should have on hand by watching the Emergency Kit Essentials video featuring Thomas D. Kirsch, MD, member of American Red Cross Scientific Advisory Council, and Farnoosh Torabi of YAHOO! Finance.

Get a Kit

Purchase any of the following Emergency Preparedness Kits and use the coupon code: YAHOO13 for a free Family Starter Kit (a $35 retail value):

Items must be purchased online at redcrossstore.org. This promotion is valid through November 17, 2013 or until supplies last.

If a disaster does strike, the Red Cross will be there to provide help and relief. Every day, we empower people to prepare for life’s emergencies. Go to redcross.org/prepare for additional preparedness tips.