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New Red Cross Hero Care App featured in iTunes

New free app puts Red Cross services at the fingertips of military and veteran communities

WASHINGTON, November 10, 2016 — The American Red Cross recently unveiled the new Hero Care App to help members of the military, veterans and their families identify and access both emergency and non-emergency Red Cross services from anywhere in the world. Currently, this important tool for military families is being featured as part of a Veterans Day promotion in the iTunes App Store.

“The Red Cross is constantly adapting its services to meet the needs of today’s military personnel and their families,” said Koby Langley, senior vice president for Service to the Armed Forces at the American Red Cross. “Knowing that 80% of today’s military is made up of millennials, it’s a natural move to for Red Cross to engage the military where they get the majority of their information and services, and the work of Apple iTunes in supporting our military families is deeply appreciated.”

Some the important features of the app include:

  • Request Red Cross emergency services, to include an emergency message or assistance with emergency travel or emergency financial aid.
  • Securely and easily access information about their service member in the case of an emergency, including updated information as they move or change duty assignments.
  • Access non-emergency Red Cross behavioral health assistance including financial assistance and free local workshops for military kids and spouses.
  • Find local resources and information provided by trusted community partners like Tragedy Assistance Program for Survivors (TAPS), Blue Star Families, Military Child Education Coalition, United Way, Goodwill, Easter Seals, and others.
  • Locate information on key government resources such as MilitaryOneSource, VA Benefits and Services, Department of Labor VETS, the VA Caregiver Support Program, and SAMSHA Community Health Support Services.
  • Content in the Hero Care App is available in both English and Spanish, and the call center is staffed 24/7 with multi-lingual translation services.

    The Hero Care App is available to download for free in app stores by going to or texting ‘GETHEROCARE’ to 90999 from U.S based phone carriers.

    About the American Red Cross:

    The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation's blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit or, or visit us on Twitter at @RedCross.