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Third Annual SAFE San Diego Youth Challenge

SAN DIEGO, June 14, 2013 – The American Red Cross San Diego/Imperial Counties Chapter, San Diego Gas & Electric (SDG&E) and KUSI-TV, with support from community partners SeaWorld and the San Diego Padres, have teamed up for the third annual SAFE San Diego Youth Challenge. The campaign aims to educate San Diego youth and their families about emergency preparedness and how to be safe at home.

San Diego County students in grades K-12 can visit to test their safety knowledge for a chance to win prizes including an iPad, a family four-pack of SeaWorld tickets and parking pass, a Red Cross family emergency preparedness kit and more.

“As the leader in emergency preparedness, the Red Cross is grateful to continue this signature partnership with SDG&E and KUSI-TV,” said Tony Young, CEO of the American Red Cross San Diego/Imperial Counties Chapter. “Together we are striving to prepare our region’s youth for an emergency, and help ensure that knowledge is passed along to all members of the family in a fun and exciting way.”

The SAFE San Diego Youth Challenge runs now through September 15, 2013 and focuses on three safety topics throughout the campaign. Water safety runs June 14 – July 14, earthquake safety is July 15 – August 14 and the focus will be on fire safety from August 15 – September 15.

Each Thursday, during the three-month campaign time period, one youth participant will be selected to win SeaWorld passes, a Red Cross family emergency preparedness kit, to name a few. Additionally, each month during the campaign, one lucky youth participant will be selected to win an iPad.

“During the first two years of SAFE San Diego, we engaged over 5,600 youth in helping them prepare for emergencies,” said Frank Urtasun, regional vice president of external relations for SDG&E. “This year, with the support of our partners, we plan to reach even more children in San Diego County’s neighborhoods, particularly those from economically diverse areas.”

All youth under 18 years of age can participate in the SAFE San Diego Youth Challenge by visiting

About the American Red Cross, San Diego/Imperial Counties Chapter

The American Red Cross is not a government agency and relies on the generosity of the American people to provide our programs and services. The San Diego/Imperial Counties Chapter is the most trusted community service organization in education, preparation and response to natural disasters and human emergencies. With the public’s ongoing support we provide lifesaving preparedness training; disaster relief services; 24-hour emergency services to deployed military personnel and their families; and nutritional counseling through our Women, Infants and Children (WIC) program. For more information about or to support the chapter please contact (858) 309-1200 or visit Please also connect with us on Facebook and YouTube.

About SDG&E

SDG&E is a regulated public utility that provides safe and reliable energy service to 3.4 million consumers through 1.4 million electric meters and more than 860,000 natural gas meters in San Diego and southern Orange counties. The utility’s area spans 4,100 square miles. SDG&E is committed to creating ways to help customers save energy and money every day. SDG&E is a subsidiary of Sempra Energy (NYSE: SRE), a Fortune 500 energy services holding company based in San Diego. Connect with SDG&E’s Customer Contact Center at 800-411-7343, on Twitter (@SDGE) and Facebook.


KUSI NEWS' independence and localism has allowed it to become the most-watched news station in San Diego. No television station in San Diego does as much for the community through Public Service Announcements or sponsorship of events as KUSI. In 2012 KUSI NEWS celebrated 30 years as San Diego’s leading news station.