American Red Cross of San Diego/Imperial Counties’ Shelter of Hope Campaign Raises $512,683
The five-day campaign generated much-needed funds for local disaster relief
SAN DIEGO – June 6, 2018 — The American Red Cross of San Diego/Imperial Counties concluded its annual Shelter of Hope campaign on June 5 upon reaching the $500,000 fundraising goal. The campaign began on June 1 with a simulated disaster shelter, housed out of a Red Cross emergency response vehicle, that visited five different locations in San Diego County to raise funds and awareness.
As a part of the campaign, local Red Cross CEO Sean Mahoney slept each night in the Shelter of Hope on a Red Cross cot and was able to return home following the campaign’s completion in Old Town Market on the fifth day. “My stay in the Shelter of Hope gave me new insight into what displaced families experience during a disaster,” said Mahoney. “I’m so grateful to volunteers and donors who made this year’s Shelter of Hope a success because every dollar raised allows our Red Cross region to continue to provide help and hope to families in need. Donations are more than money – they become a hot meal, a warm blanket, a safe place to stay. Whether it’s a middle-of-the night home fire or a wildfire that’s affecting an entire neighborhood, the Red Cross can be there thanks to funds raised year-round for local disaster relief.”
Shelter of Hope donations support local disaster relief to uphold the Red Cross mission of alleviating human suffering in the face of emergencies. The American Red Cross of San Diego/Imperial Counties responds to about one disaster about every 24 hours and the region has assisted more than 290 families in nearly 140 disasters this calendar year.
“This was an incredible year for Shelter of Hope and a great opportunity to raise awareness about what the local Red Cross does to support the community every day,” said Dave Geier, board chair of the local Red Cross and senior vice president of San Diego Gas & Electric. “The money raised will fund food, shelter and immediate needs for families displaced by emergencies and disasters, support preparedness initiatives like Prepare San Diego and the Home Fire Campaign. With hard work from our volunteers, these efforts keep our region safe and resilient.”
Shelter of Hope would not have been possible without the generosity of anonymous donors who provided more than $250,000 in matching funds and our sponsors, including: San Diego Gas & Electric, Wells Fargo, AT&T, Barona Resort & Casino, Cox Communications, U.S. Bank, Wawanesa Insurance, Beta Engineering and the San Diego Business Journal.
Visit crowdrise.com/shelterofhope to learn more about Shelter of Hope and redcross.org/sandiego for more information on the American Red Cross of San Diego/Imperial Counties.
About the American Red Cross of San Diego/Imperial Counties
The American Red Cross of San Diego/Imperial Counties is the most trusted community service organization in education, preparation and response to natural disasters and human emergencies. With the public’s ongoing support, we provide lifesaving preparedness training; disaster relief services; services to deployed military personnel and their families; and nutritional counseling through our Women, Infants and Children (WIC) program. Through Prepare San Diego, a regional resiliency initiative, the Red Cross brings together key community and business leaders from the region to create a sustainable network that encourages preparedness, carries out response and recovery plans, and strives for resiliency in the face of disaster, meeting all aspects of the disaster lifecycle. The Red Cross is a notfor-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit redcross.org/sandiego or connect with us on Facebook and YouTube and Twitter.
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