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New Flood App Brings Safety Information to Mobile Devices

Bozeman, March 14, 2014 — The American Red Cross of Montana is opening a shelter for flood victims in Roundup this morning. As warm temperatures persist, the Red Cross is working with emergency management officials to monitor flood conditions across the state and has multiple disaster teams on standby.

The American Red Cross is launching a new Flood App today help save lives and reduce losses from floods and flash floods. This free app gives iPhone, iPad and Android smart phone users instant access to local and real-time information, so they know what to do before, during and after a flood. The content is available in English and Spanish, based on the user’s language settings on their mobile device. The app includes location-based, audible NOAA flood and flash flood watches and warnings – even if the app is closed.

“Floods are the most common natural disaster in the United States, and people can use the Red Cross app to create emergency plans so all household members know what to do if flooding threatens,” said Rod Kopp, CEO of the American Red Cross of Montana. “The audible alerts in the app can save lives - even when users are away from a radio or TV.”

Other features include:

  • One-touch “I’m safe” messaging that allows users to send a message letting family and friends know that they are out of harm’s way;
  • Preloaded content that gives users instant access to critical action steps, even without mobile connectivity;
  • Toolkit with flashlight, strobe light and audible alarm to let others know where you are;
  • Locations of open Red Cross shelters;
  • Real-time recovery resources for returning home and cleaning up; and
  • Badges users can earn through interactive quizzes and share on social networks.
  • The new Red Cross Flood App is being released officially during National Flood Safety Awareness Week, which runs from March 16-22, a little earlier here in Montana because of local flood conditions.

    “National Flood Safety Awareness Week is the perfect time to download the app and to start preparing,” added Kopp.

    The app is the latest in a series of Red Cross emergency preparedness apps that put lifesaving information right in the hands of people whenever and wherever they need it. The expert advice in Red Cross apps--the series also includes apps for First Aid, tornadoes, hurricanes, wildfires, earthquakes and other services-- has been used to help save lives during disasters and medical emergencies. Red Cross apps have been downloaded on nearly 4 million mobile devices.

    The Flood App, along with the others, can be found in the Apple App Store and the Google Play Store for Android by searching for American Red Cross or by going to Apps can help prepare people for disasters, but they are not a substitute for training. Red Cross First Aid and CPR/AED training empowers people to know how to respond to emergencies in case advanced medical help is delayed. People can visit for course information and to register.

    The Red Cross responds to nearly 70,000 disasters each year and helps people get ready to respond to emergencies by providing these preparedness apps for free. Montana Red Cross needs the help of the public to continue this lifesaving effort. People can make a donation to the Red Cross by going to, by calling 1-800-ARC-MONT (1-800-272-6668) or by sending a check to Contributions may also be sent to American Red Cross of Montana, 1300 28th Street South, Great Falls, MT 59405.

    About the American Red Cross:

    The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation's blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit or visit us on Twitter at @RedCross.