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Wyoming Valley Chapter Officially Kicks-Off Heroes Campaign

(Wilkes-Barre, PA) – On February 20, 2014, The Wyoming Valley chapter of the American Red Cross kicked off its 2014 Heroes for the American Red Cross campaign at a breakfast at the East Mountain Inn. Kara Fox-LaRose, campaign chair, announced a $20,000 goal to fund Red Cross programs and services such as: assistance for fire victims, emergency military communications, disaster relief, first aid and CPR training. The campaign runs March 1 – April 30th.

Heroes for the American Red Cross is a grassroots campaign where local business people, school groups, church groups, civic clubs, and individuals pledge to raise $1,000 for their local Red Cross chapter. All money raised will support the community of Wyoming Valley. InterMetro Industries and Commonwealth Health are sponsors of the campaign.

Wyoming Valley Motors/Subaru presented the first corporate contribution with a $3,000 donation from Subaru’s Share the Love promotion. Rosemary Panzitta and Panzitta Enterprises presented a $1,000 contribution at the breakfast.

Sherry Nealon-Williams, chapter executive director, said, “The Red Cross helps people in need every single day, not just during large scale disasters. The most common disaster in Luzerne County is a home fire. Red Cross provides food, lodging, blankets, comfort items, replacement medications and emotional support without ever charging a fee.”

Kara Fox-LaRose announced the following Heroes for the campaign: Lisa Fuller – Lord & Taylor; Brandi Bartush – Pittston Chamber of Commerce; Walter Mitchell and Deidre Lynch – Little Theater of Wilkes-Barre; Amanda Yakus – Fairfield Inn; Jeremy Yakus – Citizen’s Voice; Tina Seltzer and Cheryl Nudo – Fairchild Semiconductor; Mary Anthony, Steve Ubaldini and Adam Woodhull – Wyoming Valley Motors/Subaru; Kevin Macalusco – Susquehanna Brewing Company; Anup Patel and Joe DePalma – Carriage Stop Sunoco; Kathi Bankes- Metz Corporation; Mary Rosto – Panzitta Enterprises; Susan Meyers – American Red Cross; Helen Barosky – PNC Bank; Bob Stanley, Bill Lewis and Marissa Litwinski – Merrill Lynch; Gino Bartoli – A.J. Lupas Insurance; Lori Spencer – First General Services; Pete Albano – Community Bank; Bob Gawlas – Rosenn, Jenkins and Greenwald; Jamie Anzalone – Anzalone Law Offices; Mary Cummings – First National Community Bank; Thomas’s Supermarkets.

“Each hero plans and carries out his or her own campaign,” explained Fox-LaRose. “Susquehanna Brewing Company is presenting a beer and food tasting event at Ruth’s Chris Steak House. Lord & Taylor is conducting an employee raffle and dress down. Little Theater of Wilkes Barre is soliciting donations from audience members during all the performances of Little Shop of Horrors. Brandi Bartush and Susan Meyers have created online campaigns at Anyone can go online and make a donation.”

To contribute to the campaign, contact Cindy Garren, Major Gifts Officer, at 570-823-7161, ext. 322 or email

About the American Red Cross:

The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation's blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit or visit us on Twitter at @RedCross.

You can help people affected by disasters like floods, fires, tornadoes and hurricanes, as well as countless crises at home and around the world, by making a donation to support American Red Cross Disaster Relief. Your gift enables the Red Cross to prepare for and provide shelter, food, emotional support and other assistance in response to disasters. Visit or call 1-800-RED-CROSS, (1-800-733-2767). Contributions may also be sent to the American Red Cross, Wyoming Valley Chapter, 256 N. Sherman Street, Wilkes-Barre, PA 18702. Visit