Chapter Honors MLK, Jr. Day with Fire Prevention Outreach

SANTA CRUZ, CA (January 16, 2013) – Life’s most persistent question, Dr. King once asked, is what are you doing for others?

This Martin Luther King, Jr. Day, American Red Cross volunteers and partner organizations in Santa Cruz County will be out helping our community by visiting hundreds of homes in Santa Cruz and Watsonville and talking to residents about fire safety.

Volunteers will join Meals on Wheels, Mountain Community Resources, Pajaro Valley Loaves and Fishes, Freedom Hunger Pantry, Valley Churches United Mission and Grey Bears to canvass about fire safety on the Martin Luther King, Jr. holiday, Monday, January 21, 2013.

Red Cross Clubs from Aptos High, Harbor, Soquel, Santa Cruz, Pacific Collegiate School, St. Frances Catholic High School, UCSC, and Watsonville Police Cadets will also participate.

Volunteers will be canvassing the most vulnerable communities in the county which have a risk for house fires and will distribute bilingual fire safety door hangers which include: Shoreline Mobile Estates, Blue and Gold Star Mobile Homes, Beach Flats, Emerald Bay Apartments, Woodland Apartments, Pajaro Village and the neighborhood around Apostolic Assembly Church in Watsonville.

The teams will talk with residents and leave behind door hangers with fire safety information about smoke alarms, creating a household fire escape plan, safe home heating and kitchen safety.

Bilingual door hangers will also be distributed at the Santa Cruz Warriors Blood Drive Community Event on Saturday, January 19 from 2:00 – 7:00 p.m. at the Kaiser Permanente Area, 140 Front Street in Santa Cruz.

About the American Red Cross Santa Cruz County Chapter

The American Red Cross Santa Cruz County Chapter is a non-profit, humanitarian organization that depends on the generous contributions of time and money from Santa Cruz County residents and companies to provide services and programs that help our community prevent, prepare for and respond to emergencies. For more information on disaster preparedness, health and safety classes, volunteer opportunities, and financial contributions, visit our website at or call us at 831-462-2881. You may also find us on Facebook and Twitter.

Media Contact: Pooja Trivedi, (408) 206-6234,

24-hour Media Hotline: (831) 600-4988