Host a Fundraiser

Thank you so much for your willingness and efforts to help raise money for the American Red Cross. This page should provide you with general guidelines related to holding a third-party fundraiser and donating the proceeds of your event to benefit the Red Cross.
What is a Third-Party Event?
Many organizations and groups are touched by the work of the Red Cross. These organizations sponsor and host events that in whole or in part raise money for Red Cross services and programs. These events can range from company outings and school fundraisers to pre-planned gala events.

Third-party events are events sponsored or hosted by individuals, organizations or groups not affiliated with the American Red Cross. As such, the American Red Cross should not be listed as partners, sponsors, or supporters of the third-party events or their organizers.

Register your event here.

How do I obtain promotional material?
Please contact your local office (link to so we can discuss your materials, provide guidance to the proper use of the Red Cross name and approve the promotional material in a timely manner. You must agree to pay all costs associated with developing and printing promotional and marketing material for your fundraiser.

Promotional materials should truthfully let the donor know how much of the proceeds that will be contributed to the American Red Cross. If the benefit to the American Red Cross is not expressible in either percentage or fixed amounts, the benefit should be described as accurately as possible. You should also let your donors know which fund their contributions will be supporting.

The American Red Cross wants to recognize the efforts of groups and organizations that help us raise much-needed funds to serve our communities. Your stories inspire us…and our hope is to tell your story and inspire others to give and help raise money for the American Red Cross. In the event that we can feature your story, we will contact you for permission and further information.

Donor Thank You and Acknowledgement
Thank you letters for tax purposes can be provided to donors who provide full name, mailing address and amount of gift, provided the donor did not receive goods or services, or chance drawing tickets in exchange for their donation. Acknowledgements may also serve as confirmation of donors’ financial contributions for tax purposes as allowable by law.

Things to Remember
You shall indemnify, defend and hold the American Red Cross of North Florida harmless, including its chartered units and its governors, directors, officers, employees, agents and volunteers from and against any and all suits, claims, demands, liabilities, damages, costs and expenses (including reasonable attorneys’ fees) arising out of or relating in any way to your business and the fundraising activity. If you decide to cancel your event but some funds have already been collected, those funds must still be turned over to the American Red Cross. You agree to comply with all federal, state and local charitable solicitation statutes, regulations and ordinances that affect or apply to you and the fundraising activity. Have fun with your event and take pride that what you’re doing will help others!