GRAND RAPIDS (May 1, 2024) – Join the American Red Cross and Buffalo Wild Wings® as they Sound the Alarm about the importance of having working smoke alarms in your home.

You can support the Red Cross with a donation that goes toward the purchase of smoke alarms as part of Sound the Alarm, a Red Cross signature event to raise awareness about having working smoke alarms and a fire escape plan.

Since 2014, the Red Cross has been installing free smoke alarms in homes that need them and teaching families about fire safety and prevention to reduce fire-related deaths and injuries. These smoke alarms are made by possible by donations to the Red Cross. The Red Cross is expected to install its 80,000th smoke alarm in Michigan this spring since 2014. Through these efforts, the Red Cross will also have made safer more than 31,000 Michigan households since 2014.   

Working smoke alarms can cut the risk of dying in a home fire by half.

Here’s how you can get involved:

• Support the Red Cross in your community in the Blazin’ Wings Challenge at your local Buffalo Wild Wings® throughout the month of May. Details on participating locations are here and the challenge are here: RedCross.org/BlazinWingsChallenge.
• Purchase a Sound the Alarm coupon book at a participating restaurant and receive four coupons good for six free boneless wings per coupon, starting June 5.

Home fires account for the vast majority of the 60,000 disasters the Red Cross responds to annually in the United States. After a home fire, Red Cross volunteers work with fire departments to connect with families for needs like emergency lodging, financial assistance and emotional support.

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MEDIA CONTACT: Alicia Dorr /  alicia.dorr@redcross.org / 616.706.0070

About the American Red Cross 

The American Red Cross shelters, feeds and provides comfort to victims of disasters; supplies about 40% of the nation's blood; teaches skills that save lives; distributes international humanitarian aid; and supports veterans, military members and their families. The Red Cross is a nonprofit organization that depends on volunteers and the generosity of the American public to deliver its mission. For more information, please visit redcross.org or CruzRojaAmericana.org, or visit us on social media.