The Central Valley

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Where to Find Us

Central Valley Fresno office
1300 W. Shaw Ave. Suite 4B
Fresno, CA 93711
Phone: (559)455-1000

Merced Branch Office
301 W. 18 Street, Suite 104
Merced, CA 95340
Phone: (209) 383-2150
Hours: 10:00am-2:00pm
Days: Monday - Friday

Visalia Branch Office
230 NW 3rd Ave.
Visalia, CA 93291
Phone: (559) 732-6436
Hours: 10:00am-2:00pm
Days: Monday - Friday

General Information

The American Red Cross of the Central Valley serves six counties throughout the heart of California: Tulare, Kings, Fresno, Madera, Merced, and Mariposa. From the Sierra Nevada Mountains to the fertile Valley floor, Red Cross volunteers provide hope, comfort, and resiliency to residents throughout the chapter every day.


Red Cross - Central Valley - Barry Falke, Executive Director

Barry Falke, Executive Director

Barry Falke joined the American Red Cross in May 2015 after serving other non-profit organizations throughout the Central Valley. As a Fresno native, Falke attended Fresno State where he received his bachelor’s degree and went on to attend Fresno Pacific University where he completed his master’s degree. He is a graduate of the Disney Institute and in 2009 was named one of Fresno’s Top 40 business professionals under 40. He is a member of Fresno Rotary and serves on several community boards including the Whitney Foundation, Leadership Fresno Alumni Association, and was appointed in 2015 to the City of Fresno Housing and Community Development Commission.