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Regional Leadership

Jennifer Pipa, Regional Chief Executive Officer

Jennifer Pipa, Regional Chief Executive Officer

Jennifer Pipa joined the American Red Cross of Central Florida as CEO in April 2017. In this role, she guides a team of staff and volunteers that serves 19 counties across five chapters. Previously, she served as Senior Director of Recovery Operations for Red Cross National Headquarters in Washington, D.C. There she was responsible for providing dedicated leadership to effectively execute and deliver recovery services across the U.S., both on scene and remotely, focused on large or complex events.

Pipa has been with the Red Cross since 2004, serving in variously roles at the national and local levels. Pipa began her career with the Red Cross as a Disaster Action Team volunteer in North Carolina, where she later served as a Client Casework Coordinator and Emergency Services Director. She later took on the roles of Operations Program Lead and Director Volunteer Mobilization and Support at National Headquarters.

In her free time, Pipa enjoys running, cooking and volunteering with the Junior League. She lives in Tampa with her husband Brian and daughter Madison.


Rachael Broadwater, Regional Chief Administrative Officer

Rachael Broadwater, Regional Chief Administrative Officer

Rachael Broadwater leads the Business Operations team in administering the facilities, fleet, and finances of the region. Prior to this role, she served as Senior Analyst for the Red Cross for four years and was in the accounting and business management field for ten years. She hails from Washington, D.C., but now calls Valrico home with her husband and two dogs.


Rebecca DeLorenzo, Executive Director, Florida's Space Coast Chapter

Rebecca DeLorenzo, Executive Director, Florida's Space Coast Chapter

Rebecca DeLorenzo joined the Red Cross in March 2017 after a decade with the Flagler County Chamber of Commerce where she served in a variety of leadership roles, most recently President and Chief Executive Officer from 2013-2017. Under her leadership, the Chamber fostered collaboration with many community partners and helped the business community thrive. Her professional associations include the Flagler Business Women, The Florida Association of Chamber Professionals and the Florida Society of Association Executives. DeLorenzo is a graduate of Embry Riddle Aeronautical University and lives in Palm Coast with her husband, Jason and daughter, Lorelei.


Chad Magnuson, Executive Director, Mid-Florida Chapter

Chad Magnuson, Executive Director, Mid-Florida Chapter

Since 2001, Chad Magnuson has served in leadership roles with the organization around the world, including posts in Oklahoma, Georgia, Texas, the Netherlands and Germany. He has worked numerous deployments in disaster relief operations including combat zones in the Middle East and the Balkans, and more than 30 disaster relief assignments across the U.S. During his Red Cross career, Magnuson has served as Regional Disaster Officer as well as Regional Director of Service to the Armed Forces and International Services. He is a graduate of Florida Southern College and resides in Lakeland with his wife and daughter.


Sherri Monroe, Executive Director, Greater Orlando Chapter

Sherri Monroe, Executive Director, Greater Orlando Chapter

Sherri Monroe joined Greater Orlando Chapter of the Red Cross as Executive Director in October of 2017. She previously held the same role with Florida’s Space Coast Chapter in Daytona. Throughout her two-decade career, she has held leadership positions with both non-profit organizations and private sector organizations. Monroe has also served in advisory roles with Volusia County Schools and actively volunteered a number of organizations. She is a graduate of Rollins College Crummer Graduate School of Business and resides on the Space Coast with her husband and three children.


Rachel Nelson, Regional Director of Communications and Marketing

Rachel Nelson, Regional Director of Communications and Marketing

Rachel Nelson brings more than 20 years experience in communications to the Red Cross, including a decade in the nonprofit arena. Most recently, she served as a member of the management team at Tampa’s Lowry Park Zoo, the top-attended zoo in the Southeast, leading award-winning public relations efforts for 11 years. Prior to that, she held professional roles with several public and private entities in Florida and Missouri. She is a graduate of the University of Missouri School of Journalism and a proud Florida transplant. She lives in Tampa with her husband, two sons, bonus stepson and feisty little dog.


Chris Purnell, Regional Volunteer Services Officer

Chris Purnell, Regional Volunteer Services Officer

Chris started her career with the American Red Cross in 2005 as a volunteer. Since then, she has held a variety of leadership roles including Board Member for the Southwest Florida Chapter, Volunteer Manager, and Director of Staff Services and Workforce Engagement. Chris lives in Bradenton and her husband of 30+ years, a fellow Red Crosser. She has two children, a son-in law and a grandson, Colton.

Lou Rodriguez, Regional Director of Service to the Armed Forces

Lou Rodriguez, Regional Director of Service to the Armed Forces

Lou Rodriguez leads a team of staff and volunteers who serve the military communities of Central Florida by facilitating emergency communication services and providing support to active duty, guard, reserve and military families at military installations across central Florida including: MacDill and Patrick Air Force Bases, U.S. Coast Guard Stations in St Petersburg and Clearwater, the C.W. Bill Young State Guard/Reserve Center, and the Tampa Military Entrance Processing Station. Rodriguez previously served as a U.S. Air Force Health Services Manager and is a graduate of Trident and Western New England University. He lives in Tampa with his wife of 35 years and their two cats. They have two daughters and a grandson.


Katie Sherk, Regional Disaster Officer

Katie Sherk, Regional Disaster Officer

Katie Sherk began her Red Cross career in 2007 as the Disaster Specialist in Tallahassee with a goal to increase disaster capacity after Hurricane Katrina. She has since served in several roles including Emergency Services Director, Disaster Program Manager, Regional Disaster Workforce Engagement Manager and most recently as Senior Disaster Program Manager in the Arizona, New Mexico & El Paso Region. She has worked several major relief operations including Hurricane Matthew, Hurricane Irene, Tropical Storms Debbie & Faye, and Operation Deepwater Horizon. Katie is a graduate of Florida State University and lives in Casselberry.


Megarie van Sickel, Executive Director, Southwest Florida Chapter

Megarie van Sickel, Executive Director, Southwest Florida Chapter

Since 1999, Megarie D. van Sickel has guided a volunteer-led team through numerous disasters including Hurricane Charley, the largest hurricane to strike Southwest Florida in decades. Under her leadership, the century-old chapter has grown its active volunteer base, expanded its community partners, and increased its response capability throughout its five counties. van Sickel has also served in advisory roles with, the Florida Blood Centers Advisory Council, the Charlotte County 211 Board, and various local FEMA Grant Allocation Committees.


Kathie Wild, Regional Chief Development Officer

Kathie Wild, Regional Chief Development Officer

Kathie Wild brings more than 20 years of experience to the Red Cross in the area of sales and new business development. Most recently, she served as a Regional Vice President for Aeropostale, Inc. covering the Southeastern U.S. and Puerto Rico. In that role, she led a team of 14 district managers, store managers, and supporting associates. She is a graduate of the University of Central Florida and lives in Belleair with her husband and two dogs.