The red cross and the gray logotype is preferred. Always strive to use this version.When you must use one color, all-red is preferable.The logo may appear in all-black for newspaper ads or other all-black ads.Red Cross red is PANTONE 485 or process 100% magenta and 100% yellow.The gray is PANTONE COOL GRAY 11 or 70% black.
Spanish Language Logos
A Spanish version of the logo is included to meet special needs. This is the only acceptable, non-English version of the American Red Cross logo. Most Red Cross materials for Spanish-speaking areas use the English version.
If you have questions regarding this page, please send an email to BrandID@redcross.org
. Thank you for helping to protect the American Red Cross brand identity.