General Campaign Information
Ways You Can Get Involved!
Consider leveraging your social channels to empower your fans and followers to take action – and share that action – in support of the American Red Cross. On #GivingTuesday, promote the need for financial support or blood donations on Facebook or Twitter, and offer to provide a dollar match for every time the post is shared or retweeted. Be sure to work with your Red Cross relationship manager to execute the proper agreement for a social fundraising campaign.
Encourage fans, followers and/or employees to donate, volunteer with their Red Cross chapter, give blood or take a CPR class….and SHARE IT on their social platforms with the #GiveWithMeaning or #RedCross hashtags.
You can tweet to the @RedCross account as well - our digital communities love seeing your support. Tweet in any way you feel aligns with our mission, or you can tweet messages similar to these:
Giving Tuesday (Nov. 28) - You may also customize the messages above with the #GivingTuesday hashtag.
You may also link to your company’s website where you discuss your Red Cross partnership.