In celebration of January’s National Blood Donor Month, Dunkin’ Donuts and the American Red Cross are launching the Dunkin’ Donors Make a Difference. All presenting blood donors at participating Red Cross blood drives and donation centers in New England this January will receive a $5 “Dunkin’ Donor” gift card.
“In Massachusetts, on average, we need to collect about 600 units of blood every day to support 60 hospitals throughout the Commonwealth through our Biomedical Services,” said Ralph Boyd, CEO of the Red Cross of Massachusetts.
“Over the past nine years, through the support of Dunkin’ Donuts, this campaign has collected lifesaving blood that could impact up to one and a half million patients in need. The Dunkin’ Donut gift card provides a visual reminder that blood donation is a truly heroic act,” said Donna Morrissey Director of National Partnerships for Biomedical Services, “The unwavering support of Dunkin’ Donuts has been integral in achieving our goal of giving hope through the gift of life.”
All presenting donors from January 1 through January 31 will be automatically entered to win one of seven autographed New England Patriots Memorabilia items. In addition all eligible donors who come out to donate at the Patriot Place CBS Sports Scene on January 1, 2016 from 10am to 4pm or any Red Cross blood drive or blood donation center in Eastern Massachusetts, Southern New Hampshire, and Windham county in Vermont, from January 2 through January 8 will be entered for a chance to win a pair of New England Patriots Postseason tickets!
“Dunkin’ Donuts believes in being a good corporate citizen and helping the communities we serve. We believe in giving back and as such we are committed to make sure there is enough blood to meet the needs of patients among us,” said Todd Wallace, Dunkin’ Donuts, Senior Field Marketing Manager.
Blood and platelet donations are needed for many reasons such as accident and burn victims, heart surgery patients, organ transplant patients, and those receiving treatment for leukemia, cancer or sickle cell disease. Please give as often as you can, blood can be donated every 56 days. Donated blood products are perishable. Red blood cells have a shelf life of only 42 days and platelets just five days, so they must constantly be replenished.
In 2015, nearly 100,000 blood and platelet donors rolled up their sleeves to become Dunkin’ Donors. Eligible donors can schedule an appointment to give by using the new Blood Donor App, visiting www.redcrossblood.org or by calling 1-800-RED CROSS (1-800-733-2767).