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Red Cross Apps Saving Lives, Winning Awards

First Aid App
I had the information to make my tenants aware of the tornado watch…

Red Cross preparedness apps are having a major impact across the country, in communities and organizations large and small. They were developed in order to provide people with the tools needed to manage a range of weather emergencies and natural disasters whenever and wherever they need it.

The success of these apps, based on download numbers, user feedback, media coverage and awards, has established the Red Cross as a major presence in the mobile app segment while vastly increasing reach, a key part of the Red Cross mission.

Since June, 2012, the Red Cross has launched a series of preparedness apps: First Aid, Hurricane, Tornado, Earthquake and Wildfire with:

  • More than 3.8 million downloads;
  • About 140 million page views;
  • 60 million weather alerts sent
  • Market excellence with 4.5/5.0 average user rating
  • Multiple features in Apple’s App Store 
  • Hurricane App reached No. 2 of all free apps in Apple’s App Store during Superstorm Sandy
  • Media accolades including Huffington Post, CNN, Fox, ABC News, TechCrunch and Mashable
  • Numerous awards and recognition
  • The Team Red Cross App allows people to sign up to help, get trained and receive notifications about Red Cross volunteer opportunities in their community.

    APPS PROVIDE LIFESAVING INFORMATION

    Users state that the apps are life savers:

    “Awesome Tornado App! As an apartment manager I had the information to make my tenants aware of the tornado watch and get the basement opened for them for the night…I'm keeping this app and bragging about it to everyone I talk to! Great job Red Cross!”

    “The Hurricane App is so amazing. Not only does the toolkit allow the phone to be a flashlight and strobe light, it also gives us timely alerts/warnings…It also sets up a predetermined contact list to notify after the storm, as well as an option to contact social media after the storm has past. It gives shelter info and weather radar too. Best of the best! So happy I heard about it prior to this megastorm.”

    The surge in interest in Red Cross apps has also captured the attention of market leaders like Salesforce.com. Salesforce.com has awarded the Red Cross its “Helping Hand Award” in recognition of how the apps have helped improve the safety of communities around the country.

    Learn about all of the Red Cross apps and download them today.

    Tags: Apps.
    About the American Red Cross:
    The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation's blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit redcross.org or cruzrojaamericana.org, or visit us on Twitter at @RedCross.

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