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Red Cross, Fire Dept. & Wells Fargo Partner to Help Save Lives

On average, a family in the Triangle Region, loses their home to a fire every 7.5 hours.
Fire is the biggest disaster threat to American families—not floods, hurricanes or tornadoes.

The American Red Cross is joining forces with local fire departments, El Centro Hispano and the Girl Scouts across the Triangle as part of the Martin Luther King, Jr. Day of Service to spread the word about the importance of fire safety in the home. Volunteers in Raleigh, Durham and Smithfield will canvass communities and distribute bi-lingual door hangers with fire safety tips on Sat., Jan. 19, 2013.

“Fire is the biggest disaster threat to American families—not floods, hurricanes or tornadoes,” said Barry Porter, Red Cross Triangle Region Chief Executive officer. “And home fires are one disaster that can usually be prevented when people understand how to protect their families.”

City of Raleigh Fire Department Fire Chief John T. McGrath will help kick off the day at a rally for local volunteers at the American Red Cross office in Raleigh at 8:30 a.m. In addition, the Raleigh Fire Department is providing a rescue truck, fire engine, and two bi-lingual firefighters to assist with the day’s events, as well as smoke detectors and fire prevention materials to be distributed in areas of the city with a high percentage of house fires.

City of Durham Fire Department Interim Fire Chief Daniel M. Curia will help kick off the day at a rally for local volunteers at the American Red Cross office in Durham at 8 a.m.

In addition, Wells Fargo team members will support the Day of Service at three Triangle locations. After the kick-off events, Red Cross and the fire department volunteers will hand out the fire safety information at Wells Fargo stores in Raleigh at Beacon Plaza, located at 3959 New Bern Ave. and at the Capital Blvd. store located at 4560 Capital Blvd., and in Durham at the Avondale store located at 300 Foushee St.

The goal for this year’s Martin Luther King, Jr. Day of Service in the Triangle is outreach to at least 1,000 people in communities with high incidences of fires over past two years. In particular, the Red Cross is directing attention to diverse populations since 37% of its clients in Triangle area are Hispanic. Volunteers will canvass door-to-door to talk with community residents about fire safety and hand out fire safety door hangers printed in both English and Spanish with information about smoke alarms, creating an escape plan and how to cook and heat a home safely.

Nationally, on average, the Red Cross provides food, shelter, comfort and hope to people affected by approximately 63,000 fires every year, or about one fire every eight minutes. The Triangle Region responded to 773 home fires last year and 17 people, including four children, died as a result of those fires.

When a fire occurs, the American Red Cross provides food, shelter, comfort and hope to meet the immediate needs of those affected. All Red Cross disaster assistance is free to those in need. You can help victims of home fires in your local community by making a donation to your local Red Cross chapter. To learn more, view the Home Fires, Silent Disasters video on YouTube.

About Wells Fargo:

Wells Fargo & Company (NYSE: WFC) is a nationwide, diversified, community-based financial services company with $1.4 trillion in assets. Founded in 1852 and headquartered in San Francisco, Wells Fargo provides banking, insurance, investments, mortgage, and consumer and commercial finance through more than 9,000 stores, 12,000 ATMs, the Internet (wellsfargo.com), and has offices in more than 35 countries to support the bank’s customers who conduct business in the global economy. With more than 265,000 team members, Wells Fargo serves one in three households in the United States. Wells Fargo & Company was ranked No. 26 on Fortune’s 2012 rankings of America’s largest corporations. Wells Fargo’s vision is to satisfy all our customers’ financial needs and help them succeed financially.