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Red Cross Teaches Today Show Viewers How To Save A Life

Red Cross Teaches Today Show Viewers How To Save A Life
Anyone can save a life.

Every day, more than 1,600 people in the U.S. suffer cardiac arrest. And even though the American Red Cross trains more than two million people annually in First Aid, CPR and AED use, this represents a small percentage of the population.

If someone next to you collapsed and stopped breathing, would you know what to do? What if that person thought he was having a heart attack? Do you know the difference?

The TODAY show was asking itself these same questions when it decided on topics for its “How To Save A Life” week-long series – and producers called the Red Cross for its expertise.

On Thursday, July 16, Dr. David Markenson, chair of the Red Cross Scientific Advisory Council, showed TODAY national investigative correspondent Jeff Rossen how everyday citizens should react to someone experiencing a heart attack or cardiac arrest.

“Anyone can save a life,” Markenson emphasized.

The segment comes on the heels of a report from the Institute of Medicine that recommended public education and training opportunities to reduce barriers to the provision of bystander CPR and defibrillation. Dr. Markenson was one of 19 IOM study committee members, and the Red Cross served as one of the lead sponsors of the report.

The Red Cross trains people how to prepare for and respond to emergencies. Sign up for a First Aid, CPR and AED course to learn lifesaving skills -- and to be confident and ready to respond when it counts.

About the American Red Cross:
The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation's blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit or, or visit us on Twitter at @RedCross.