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The American Red Cross Urges You to Bring Hope and Help this Holiday

Boy helps clean up in OKC tornado aftermath
It’s such a gratifying feeling to give something that brings help and hope to those who need it most

Support the Humanitarian Needs of the Red Cross Mission and Give Back to Those Who Need it Most

With 2016 being a record year for record weather-related, devastating disasters, the Red Cross is appealing to the public to “Give Something That Means Something” by donating to the Red Cross Holiday Giving campaign to support people in their darkest hours: whether someone who has lost everything in a disaster, a hospital patient who needs blood, or a military family facing an emergency this holiday season.

The Red Cross Holiday Giving Campaign offers a way to donate gifts that uniquely give back while supporting the organization’s mission. Individuals can choose from three essential giving opportunities:

-Gifts that help disaster victims: blankets, hot meals, or a full day of emergency shelter

-Gifts that help our military: comfort kits for service members, therapy support programs for ill and injured service members, veterans, and their families

-Gifts that help internationally: vaccinations to save children’s lives around the world

“It’s such a gratifying feeling to give something that brings help and hope to those who need it most,” says American Red Cross President and CEO Gail McGovern.  “The Red Cross Holiday Giving Campaign offers both gift-givers and receivers the opportunity to experience the joy of giving this holiday season by supporting a family who’s lost everything to disaster, providing comfort to our service members and veterans, or helping to vaccinate a child overseas against deadly diseases.” 

How does the gift giving work? Through the Holiday Campaign, donors can give symbolic gifts, within a wide range of budgets, in honor of a loved one, colleague or client.

-A donation of $25 can provide blankets—as well as warmth and a sense of security—for five people staying in emergency shelters, while a $75 contribution can show our heroes and veterans that we care by providing military comfort kits to 30 service members. 

-A $30 gift can provide hot meals for three people following a disaster, while a $50 donation can supply a full day of emergency shelter with urgently needed essentials, including 3 meals, 2 blankets, 1 cot, snacks and personal hygiene supplies for someone impacted by disaster. 

-A financial contribution of $100 can educate families and vaccinate 100 children against measles and rubella—while a $500 gift can vaccinate an entire village. 

These are a few of the most popular items from the Red Cross Holiday Giving effort. In addition to the free electronic or greeting cards, donors who contribute more than $125 will receive a Red Cross thank you gift while supplies last. 

To access the catalog online, visit Choose from the diverse assortment of symbolic gifts, and make a tax-deductible donation online or, call 1-800 RED CROSS to support the corresponding Red Cross services. Then, send a card to the friend, family member, co-worker or customer being honored by your donation. It’s that easy.

In addition, the need for blood—and volunteer blood donors—is constant, and is especially appreciated during the holiday season when busy schedules and holiday travel or inclement weather, can impact blood collection. To schedule an appointment to give the gift of life by donating blood or platelets or to learn more about becoming a Red Cross volunteer, visit today!

“Thank you for considering donating to the Red Cross during this special time of year, says McGovern.  “Whether you give money, blood or time—your generous support can truly help us give something that means something to those in need.”

About the American Red Cross:

The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation's blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit or, or visit us on Twitter at @RedCross.

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