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Red Cross Drowning Prevention Initiative Aims to Keep Community Safe

Traverse City, Mich., July 31, 2014 — This summer the American Red Cross of Northwest Michigan is teaming up with the community to encourage neighbors to “get smart” about their safety in the water with the “Be Water Smart Drowning Prevention Initiative”. The initiative is a Red Cross collaborative effort aimed at reducing childhood drowning through educating children, caregivers, and the general community in both water safety and lifesaving skills such as CPR and first aid.


“Preparing our neighbors for emergencies is at the heart of the Red Cross mission,” said Patrick Livingston, chairman of the board of directors for the American Red Cross of Northwest Michigan. “We started the ‘Be Water Smart’ initiative in order to promote a sustainable culture of safety in our community.”


As a part of the initiative, the American Red Cross will be offering two scholarships for a lifeguarding class from August 11-14 at the Easling Pool, located at the Traverse City Civic Center at 1213 W Civic Center Drive, Traverse City.


The class is a four-day training and is from 3 to 7 p.m. on August 11-13 and 3 to 5 p.m. on August 14. For more information on the scholarships and to sign up for the class, contact Grand Traverse County Parks and Recreation Office at 231-922-4818, open Monday through Friday from 9 a.m. to 4 p.m.


For more information on how to give, get trained or get involved with the American Red Cross, visit or call 1-800-RED-CROSS.



About the American Red Cross:
The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation's blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit or visit us on Twitter at @RedCross.