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"Fire Hurts... Red Cross Helps" Helps Local Families Recover

The American Red Cross helps anyone in need, with no strings attached.

On Thursday, Jan. 23, 2014, the Southern Nevada Chapter of the American Red Cross and the Professional Fire Fighters of Nevada (PFFN) will launch the annual Fire Hurts…Red Cross Helps campaign to fund emergency assistance for local families who have lost their home to fire.

“Our volunteers responded to a significant number of home fires last year, and we need to make sure that the money is there when local fire victims are put out of their homes,” says Scott Emerson, CEO of the Red Cross of Southern Nevada. “The Red Cross is there right after a fire to give the victims the means to get shelter, food and clothing for the first critical days after they've lost their homes. The need to raise this money is very important to people who don’t even know they’re going to need it.”

The money raised for this campaign stays in the Southern Nevada area to assist local families when disaster strikes. On the average, the Southern Nevada Chapter of the American Red Cross responds to a residential fire every 18 hours, day and night. Volunteers are on call to respond to a home fire 24 hours a day, 7 days a week. Though this disaster assistance is provided by our volunteers, the price tag for the financial help they offer to victims – emergency food, shelter and clothing – is significant.

The Red Cross helps anyone in need, with no strings attached. This emergency financial aid supports families for the first few days, while trained American Red Cross volunteers personally manage each case to help people get back on their feet. All assistance provided by the Red Cross is an outright gift, made possible entirely by contributions from the caring citizens of Southern Nevada.

To donate to the Fire Hurts…Red Cross Helps campaign, visit this link, call (702) 369-3674 or mail a donation to 1771 E. Flamingo Road, Suite 206B Las Vegas, NV 89119.