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ADGP $500K Membership Hub

Helpful resources to promote your ADGP partnership with the Red Cross.

Welcome to the American Red Cross ADGP $500K Membership Hub. If you have any questions or need additional materials, please contact your Red Cross relationship manager.
  • About the Annual Disaster Giving Program (ADGP) and Disaster Cycle Services
  • ADGP Members
  • Launch Your Partnership

    1. ADGP Partnership Announcement Press Release Template: Announce your commitment to the public. The Red Cross must review and approve all press materials that include our name and/or mark; please reach out to your relationship manager to initiate review.

    2. ADGP Partnership Announcement Email Template: Broadcast your commitment to employees.

    3. ADGP Social Media Posts Template: Share news of your partnership with your social followers.

    4. Provide your relationship manager with your organization’s naming convention, logo and a brief paragraph about your Red Cross commitment so we can begin recognizing you in our external channels.

    Learn About Your Benefits & Impact

    Employee Communication Toolkit

    Disaster Resources

    Publicize Partnership During Disaster

  • Template Press Release Promoting ADGP Support (Non-Incremental Gift)
  • Template Press Release Promoting ADGP Support (with Incremental Gift)
  • Disaster Relief Web Banners
  • The Red Cross must review and approve all press materials that include our name and/or mark; please reach out to your relationship manager to initiate review.

    Marketing & Communications Assets

  • Red Cross Logos and Brand Standards
  • Red Cross Photo Library
  • ADGP Logos
  • ADGP Web Banners
  • The Red Cross must review and approve all partner-initiated custom creative materials that include our name and/or mark. Please reach out to your relationship manager to initiate review. We encourage our partners to review our brand standards above as it will expedite the approval process.