Guided by the fundamental principles of the Red Cross and Red Crescent network— Humanity, Impartiality, Neutrality, Independence, Voluntary Service, Unity and Universality— the American Red Cross prevents and alleviates human suffering in the face of emergencies by mobilizing the power of volunteers and the generosity of donors.
The Tiffany Circle is a community of women leaders who advance the American Red Cross mission through a focused investment of time, talent, and treasure by engaging and embracing women locally, nationally and internationally.
Key Strategic Themes
Building on this strong foundation, the Tiffany Circle developed a three-year strategic plan around four key themes:
Leveraging Women in Philanthropy
Diversity & Inclusion
Education & Outreach
Become one of the leading “charities of choice” for women philanthropists.
Expand our networks and empower women to serve the Red Cross mission.
Ensure the Tiffany Circle reflects the communities we serve.
Increase awareness of the American Red Cross, the Tiffany Circle, the International Tiffany Circle network and their collective impact.
We aim to fulfill these objectives by reaching the following goals by June 30, 2023:
Grow to 1,200 members
Increase year over year revenue:
FY21 - $11,200,000
FY22 - $11,800,000
FY23 - $12,400,000
Increase influenced donations by 5% annually:
FY21 - $10,800,000
FY22 - $11,300,000
FY23 - $11,900,000
Have 350 TC members recording volunteer hours by 2023 and tracking those hours
Support the American Red Cross Diversity and Inclusion Action Plan by exploring learning opportunities