Tiffany Circle Strategic Plan
FY24–FY25
Guided by the fundamental principles of the Red Cross and Red Crescent network —Humanity, Impartiality, Neutrality, Independence, Voluntary Service, Unity and Universality — the American Red Cross prevents and alleviates human suffering in the face of emergenciesby mobilizing the power of volunteers and the generosity of donors.
The Tiffany Circle is a community of women leaders who advance the American Red Crossmission through a focused investment of time, talent and treasure by engaging andembracing women locally, nationally and internationally.
Grow to 1,350 Members by FY25
Increase Year-Over-Year Blue Sky Direct Revenue from Members:
Expand and Increase Influenced Donations:
Increase Tiffany Circle Members’ Engagement:
