South Carolina, April 13, 2026 – The American Red Cross of South Carolina is excited to announce a new Regional Communications Director for South Carolina. Now, a few weeks into his role, David Finleyson is serving the South Carolina Region, supporting communications, storytelling, and media engagement efforts across the state. David joins the team with an extraordinary  career in Communications and Public Relations, spanning corporate, military, and emergency response settings around the world. 

David has most recently worked with organizations such as Michelin North America, the South Carolina State Guard, and Great Escape Media Group. Over the course of his distinguished career, David has become known for delivering clarity, control, and confidence during the most challenging situations—qualities that align perfectly with our mission to alleviate human suffering in the face of emergencies. His background includes directing statewide emergency messaging, advising senior leadership during high-pressure operations, and leading interagency coordination during hurricane responses and disaster planning. 

David is a FEMA-certified Advanced Public Information Officer and Senior Public Affairs Officer, with certifications in Homeland Security Exercise and Evaluation (HSEEP) and as a Master Military Emergency Management Specialist. He is also an FAA-licensed UAS (drone) pilot and a two-time Emmy Award winner recognized by the National Academy of Television Arts & Sciences for excellence in broadcast communication. 

“Stepping into the role of Regional Communications Director for the American Red Cross of South Carolina is both an incredible honor and a deeply meaningful opportunity to serve," said David Finleyson. “I’m truly excited to support the people of South Carolina by helping share the mission and impact of an organization that stands as a beacon of hope in times of crisis. From delivering life-saving blood and disaster relief to equipping communities with the tools to prepare and respond, the Red Cross plays a vital role in strengthening and supporting our neighbors. I look forward to amplifying that impact, ensuring every individual across the state stays informed, supported, and cared for when it matters the most."  

Last year, the American Red Cross of South Carolina volunteers provided care, food, hope, and shelter to more than 5,000 people who faced emergencies. The Red Cross of South Carolina responded to more than 1,600 local disasters and distributed more than $1,000,000 in direct financial assistance to those impacted. These accomplishments of the Red Cross of South Carolina are a product of the hard work and dedication of 3,368 local Red Cross volunteers in our community. 

About the American Red Cross:

The American Red Cross shelters, feeds, and provides comfort to victims of disasters; supplies about 40% of the nation’s blood; teaches skills that save lives; distributes international humanitarian aid; and supports veterans, military members, and their families. The Red Cross is a nonprofit organization that depends on volunteers and the generosity of the American public to deliver its mission. For more information, please visit redcross.org or CruzRojaAmericana.org, or follow us on social media.