As South Dakota observes Winter Weather Awareness Day, the American Red Cross is turning up the urgency, with a La Niña-influenced winter likely on its way, now is the time to act not react.
According to the latest winter outlook from the National Weather Service, La Niña conditions are forecast to persist into early 2026. For the Northern Plains, this typically means colder-than-normal temperatures and equal chances for precipitation – a recipe for dangerous combinations of cold, snow and ice.
“Here in South Dakota, we know how quickly weather can take a turn,” says Patty Brooks, executive director of the American Red Cross Serving Eastern South Dakota.
With this winter likely to hit harder than usual, it’s critical that every household, every driver and every neighbor take steps now.
“Our teams are ready to support communities, but the best line of defense is you being prepared,” added Richard Smith, executive director of the American Red Cross Serving Central and Western South Dakota.
Winter-Weather Safety Tips from the Red Cross
If you’re staying home:
If you must travel:
Stay Informed and Connected:
Winter in South Dakota isn’t just a season, it’s a force. On this Winter Weather Awareness Day, the Red Cross calls on every resident to review your emergency plan, re-stock your supplies, and check in on older adults or neighbors who may need extra help when storms hit.
Preparing now means less stress later and that could make all the difference when the next storm rolls in. For more information on how to prepare for winter storms, visit RedCross.org/Winter.
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