Tony Lima oversees Melaleuca’s public affairs, media relations, community outreach and philanthropic activities.
Previously, Tony was the director of strategic marketing at The Summit Group, a Salt Lake City-based advertising, digital marketing and PR agency. He spent four years as an account director at The Dalton Agency, a full-service marketing agency in Florida, spearheading PR campaigns for Melaleuca, the City of Jacksonville, McDonalds, Super Bowl XXXIX’s Host Committee, the Jacksonville Jaguars, Foley & Lardner, Siemens Building Technologies and Wal-Mart.
Prior to this, he was a senior account executive in New York City at Ogilvy Public Relations Worldwide. A dual member of the Corporate and Consumer Marketing Practices, Tony focused on national media outreach, executive visibility and issues management. He worked with ADP, Bayer, Deloitte & Touche, Puerto Rico Tourism, GlaxoSmithKline, the State of Connecticut, Thompson Financial and the MasterCard subsidiary, TDS.
Tony serves on the board of directors for the Idaho Technology Council (ITC), the Regional Economic Development Corporation for East Idaho (REDI), the Greater Idaho Falls Chamber of Commerce, the Development Workshop Foundation and the American Heritage Charter School.
He previously served on the boards of the Boy Scouts of America’s Grand Teton Council, the Rexburg Area Chamber of Commerce, the Snake River Animal Shelter and Transform. He is a founding member of American Heritage Charter School.
In 2010, Tony served as president of the Public Relations Society of America (PRSA)’s Greater Salt Lake chapter. He also served as president of the PRSA’s North Florida chapter. He is a member of Leadership Idaho Falls and a graduate of Leadership Utah.
He has earned several awards for marketing/PR campaigns he led. He received his Accreditation in Public Relations (APR) from PRSA and graduated cum laude from Brigham Young University with a bachelor’s degree in Communications.