NEW YORK, February 23, 2022 — The American Red Cross recognizes Assurant (NYSE: AIZ), a leading global provider of lifestyle and housing solutions that support, protect and connect major consumer purchases, for partnering with Red Cross Disaster Relief through the Disaster Responder Program. With a two-year pledge of $500,000, Assurant helps ensure the Red Cross is prepared to meet the needs of people affected by disasters big and small across the U.S.
Disaster Responder Program members, along with their employees and customers, pledge financial and in-kind donations in advance of disasters, powering the Red Cross with strong infrastructure, trained volunteers, innovative technology and critical resources necessary to provide relief and support to those in crisis. These donations enable the Red Cross to respond to disasters at a moment’s notice — offering a safe place to sleep, a hot meal, emotional support and resources to aid in recovery — while also helping prepare people and communities for disasters yet to come.
The Red Cross responds to more than 60,000 disasters across the country every year, providing comfort and hope to people during what can be the worst days of their lives. Large disasters like hurricanes, floods and wildfires are increasing in frequency and intensity, resulting in more displaced, vulnerable people who need support. In what has become a chronic disaster environment, donations from Disaster Responder Program members are more important than ever as they fuel Red Cross readiness and strengthen response efforts.
“Disaster Responder Program members like Assurant are truly extraordinary because they understand the importance of having vital resources in place before a disaster strikes,” said Anne McKeough, chief development officer at the American Red Cross. “We are extremely grateful for these forward-thinking donors who ensure we stand ready to help people in their darkest hours, whenever and wherever we’re needed most.”
“When disaster strikes, people and communities turn to the American Red Cross for help,” said Alecia Bailey, Vice President, Global Diversity, Equity & Inclusion and Corporate Social Responsibility, Assurant. “Assurant is proud to continue our proactive support for the American Red Cross through the Disaster Responder Program so that they can plan, prepare and be ready to respond with urgency when people need it most. And through the Assurant Foundation, we have supported the Red Cross with grants and matching gifts since 2001, including recent campaigns to provide aid for the Texas winter storms, the Miami Surfside building collapse and Hurricane Ida.”
Donations from Disaster Responder Program members also support basic needs for families affected by home fires — which comprise the bulk of Red Cross response efforts — and help ensure the Red Cross can continue educating people nationwide about disaster preparedness so they can cope with crises in their communities when the unthinkable happens.
Individuals can help people affected by disasters big and small by making a gift to American Red Cross Disaster Relief. Donations to Disaster Relief enable the Red Cross to prepare for, respond to and help people recover from disasters big and small. Visit redcross.org, call 1-800-RED CROSS or text the word REDCROSS to 90999 to make a $10 donation.
Assurant, Inc. (NYSE: AIZ) is a leading global provider of lifestyle and housing solutions that support, protect and connect major consumer purchases. Anticipating the evolving needs of consumers, Assurant partners with the world’s leading brands to develop innovative products and services and to deliver an enhanced customer experience. A Fortune 300 company with a presence in 21 countries, Assurant offers mobile device solutions; extended service contracts; vehicle protection services; renters insurance; lender-placed insurance products; and other specialty products. The Assurant Foundation strengthens communities by supporting charitable partners that help protect where people live and can thrive, connect with local resources, inspire inclusion and prepare leaders of the future.
Learn more at assurant.com or on Twitter @Assurant.
About the American Red Cross
The American Red Cross shelters, feeds and provides comfort to victims of disasters; supplies about 40% of the nation's blood; teaches skills that save lives; distributes international humanitarian aid; and supports veterans, military members and their families. The Red Cross is a nonprofit organization that depends on volunteers and the generosity of the American public to deliver its mission. For more information, please visit redcross.org or cruzrojaamericana.org, or visit us on Twitter at @RedCross.