Pledge of Ongoing Support Enables Red Cross to Provide Help and Hope
Lexington, Ky., May , 2019 — The American Red Cross today recognized Valvoline Inc. (NYSE: VVV), a leading worldwide supplier of premium branded lubricants and automotive services headquartered in Lexington, Kentucky, for supporting the American Red Cross through Valvoline’s recently launched American Heroes campaign. By committing $150,000, Valvoline is now a Platinum Plus member of the American Red Cross’ Ready 365 Giving Circle.
Donations to the Ready 365 Giving Circle support the Red Cross’ mission to prevent and alleviate human suffering in the face of emergencies. Red Cross services are provided to those in need of assistance at no cost and regardless of income through the help of Red Cross donors.
“The American Red Cross relies on the generosity of our volunteers, donors and partners to fulfill our lifesaving mission,” said Jennifer Adrio, Regional Chief Executive Officer, The American Red Cross. “Thanks to the support of Valvoline and its American Heroes program, along with our other Ready 365 Platinum Plus members, the Red Cross is ready to provide comfort to people in need whenever and wherever they need it.”
“For 137 years, the American Red Cross has been at the forefront of providing disaster relief at scale,” said Tim Ferrell, Valvoline’s Vice President of Brand Equity and Consumer Marketing. “The organization shares our passion for our servicemen and women, first responders and families in need across the nation. We are proud to partner with Red Cross this year and to have the opportunity to give back to America’s heroes.”
In addition to its American Heroes program, Valvoline business segments will support the American Red Cross from May 1 to July 31, 2019.
For more information on these programs, visit www.valvoline.com/americanheroes
People join the American Red Cross’ Heroes Campaign as a Ready 365 Giving Circle donor in supporting Red Cross Disaster Relief and help provide food, shelter, emotional support and other assistance to the victims of thousands of disasters across the country each year. Visit redcross.org or call 1-800-RED-CROSS (1-800-733-2767) to make a donation.
About the American Red Cross:
The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation's blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit redcross.org or visit us on Twitter at @RedCross.
Valvoline Inc. (NYSE: VVV) is a leading worldwide marketer and supplier of premium branded lubricants and automotive services, with sales in more than 140 countries. Established in 1866, the company’s heritage spans more than 150 years, during which it has developed powerful brand recognition across multiple product and service channels. Valvoline ranks as the No. 3 passenger car motor oil brand in the
DIY market by volume. It operates and franchises more than 1,300 quick-lube locations and is the No. 2 chain by number of stores in the United States under the Valvoline Instant Oil ChangeSM brand and the No. 3 chain by number of stores in Canada under the Great Canadian Oil Change brand. It also markets Valvoline lubricants and automotive chemicals, including the new Valvoline™ Modern Engine Full Synthetic Motor Oil, which is specifically engineered to protect against carbon build-up in Gasoline Direct Injection (GDI), turbo and other engines manufactured since 2012; Valvoline High Mileage with MaxLife technology motor oil for engines over 75,000 miles; Valvoline Synthetic motor oil; and Zerex™ antifreeze. To learn more, visit www.valvoline.com.