LOS ANGELES, March 2, 2020 — In honor of March as American Red Cross Month, Beverly Hills City Hall once again will light up red from Wednesday, March 4 – Friday, March 6 (the Crescent Drive side of city hall). Special to Los Angeles County, many landmarks in the region light up to bring attention to the work the Red Cross does to help the region prepare, respond and repair from disasters.
For several years, the City of Beverly Hills has been a Red Cross ally supporting our work and the work of our volunteers. Each year, the President of the U.S. has proclaimed March as Red Cross Month for more than 75 years starting with President Franklin Delano Roosevelt.
The Red Cross Los Angeles Region celebrates its volunteer heroes and asks Angelenos to be a hero, too, by sharing their #RedCrossStory, donating on Red Cross Giving Day (March 25), becoming a volunteer, giving blood or learning skills that save lives during #RedCrossMonth.
“Since 2017, when Beverly Hills honored our 100th Anniversary, the city has led the LA-wide light up movement from its own iconic City Hall Bell Tower to the LAX pylons to the Santa Monica pier Ferris Wheel,” said Wil Master, Red Cross Community Ambassador for the City of Beverly Hills. “We could not be more grateful for such a world-class partner as Beverly Hills in rapid response, emergency preparedness and blood donations.”
WHAT: Beverly Hills City Hall Light Up Red
WHEN: Wednesday, March 4 to Friday, March 6
WHERE: Beverly Hills City Hall,
455 N. Rexford Drive
(the Crescent Drive side of City Hall)
The City of Beverly Hills was the first this year to present a proclamation to the Red Cross during the City Council meeting on Tuesday, Feb. 18, declaring the month of March as Red Cross Month. Additional cities across LA County will issue proclamations, along with other buildings lighting up throughout the month, including the LAX Pylons (March 25) and the Santa Monica Pier (March 2).
SEE: View map of city proclamations and building landmarks throughout the month.
HOW YOU CAN #HELP1FAMILY On March 25, Red Cross Giving Day, donate at redcross.org/givingday to #help1family who has lost nearly everything to a disaster in the U.S. Your gift can provide hope and urgent relief like food, shelter and other essentials. In fact, every eight minutes, someone affected by a disaster in the U.S. is helped by donations to the Red Cross. Last year’s weather was so severe that Red Cross volunteers — many who answered the call to help more than once — worked with partners to provide more than 300 days of emergency shelter for families displaced by disasters across the country.
OTHER WAYS TO HELP Visit redcross.org/la to learn how to get involved:
- Volunteer: There are many ways to help, from providing relief during disasters to installing lifesaving smoke alarms in neighbor’s homes. You can support military members, veterans and their families, help as a blood donor ambassador to ensure blood donors have a pleasant and fulfilling experience, or volunteer as a blood transportation specialist to be the critical link between blood donors and recipients.
- Give blood: Make an appointment to donate blood or platelets to save lives.
- Learn lifesaving skills: Register for a class to learn first aid, CPR and other skills.
About the American Red Cross:
The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation's blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit redcross.org/la or cruzrojaamericana.org, or visit us on Twitter at @RedCrossLA or @CruzRojaLA.