Media contact: Keith Paul
Regional Communications Director
keith.paul@redcross.org | 702-400-7680

SALT LAKE CITY (March 26, 2025) — Today, the American Red Cross of Utah is calling on all Utahns to come together and show their support for the 11^th annual Red Cross Giving Day to help ensure no one has to face a disaster alone.

“When disasters strike, it’s the strength of communities coming together that brings hope and recovery. Even if a crisis doesn’t make headlines, those who give become a critical support system for families in need,” said Heidi Ruster, Chief Executive Officer of the American Red Cross Utah/Nevada Region. “On Red Cross Giving Day, we urge everyone to contribute with compassion and help us provide relief to those affected by the challenges of disasters.”

Red Cross Giving Day aims to inspire 30,000 people nationwide to participate in supporting communities impacted by emergencies, both big and small. Utahns can visit redcross.org/GivingDay today to make a financial donation and be part of this life-changing effort.

Double the Impact with Donation Matches
Thanks to the generosity of Ford Philanthropy, every donation made on March 26 through redcross.org will be matched dollar-for-dollar, up to $250,000. Additionally, Hilton Grand Vacations will extend the opportunity to double your impact by matching donations made on Thursday, March 27, up to $50,000.

Supporting Utah Families Impacted by Disasters
Here in Utah, disasters such as house fires leave families in desperate need of immediate help and ongoing support. This year alone, the American Red Cross of Utah has responded to 31 house fires, assisting 104 people with emergency aid, emotional support, financial assistance and recovery resources. Last year, nearly 800 Utah residents were supported following almost 200 home fires.

“Every gift, no matter the size, is meaningful and helps us provide rapid disaster relief for families here in Utah and across the country,” Ruster emphasized. “Your generosity ensures that we can offer hope and tangible support to those who need it most.”

See What Your Gift Can Do
Donations help the Red Cross create a direct impact on those facing emergencies. Here’s how financial donations can help families in need:

• $5 Donation – Provides a Comfort Kit + Face Mask & Hand Sanitizer
  Includes essential personal hygiene items to help someone recover after a disaster.
• $10 Donation – Provides One Hot Meal During a Crisis
  This meal, featuring a main course, snacks and a drink, is distributed at shelters or delivered through Emergency Response Vehicles.
• $20 Donation – Covers a Full Day of Meals
  Provides breakfast, lunch and dinner to someone affected by disaster.
• $50 Donation – Provides Food and Shelter for a Day
  Covers a full day of essential support for someone recovering from a disaster.
• $100 Donation – Feeds 5 People for a Full Day
  Includes breakfast, lunch and dinner, ensuring nourishment for people during a crisis.
• $350 Donation – Deploys an Emergency Response Vehicle
  These vehicles bring relief to affected areas by providing meals, supplies and vital services.
• $700 Donation – Covers a Local Disaster Response
  Supports a full disaster response in the community, including dispatching an Emergency Response Vehicle, deploying two volunteers and assisting one family with financial aid.

Join Us Today
Every contribution makes a difference. Celebrate Red Cross Giving Day by making your gift today. Together, we can help families rebuild, recover and face tomorrow with hope. To donate or learn more, visit redcross.org now.

About the American Red Cross\
The American Red Cross shelters, feeds and provides comfort to victims of disasters; supplies about 40% of the nation’s blood; teaches skills that save lives; distributes international humanitarian aid; and supports veterans, military members, and their families. The Red Cross is a nonprofit organization that depends on volunteers and the generosity of the American public to deliver its mission. For more information, please visit redcross.org or CruzRojaAmericana.org, or follow us on social media.