LOS ANGELES, March 1, 2023 — As climate disasters, blood donation needs and other emergencies upend lives, local community heroes are stepping up to care for one another.
This March, the American Red Cross Los Angeles Region is honoring those who make its mission possible during the 80th annual American Red Cross Month celebration — a national tradition that began in 1943 when President Franklin D. Roosevelt issued the first Red Cross Month proclamation. Join the Red Cross as we kick off Red Cross Month celebrations at dusk tonight when the Santa Monica Pier illuminates their Ferris wheel with the Red Cross symbol.
SEE: Watch live stream of the Pacific Wheel Light Up Red (pacpark.com/live)
“When help can’t wait during emergencies, people in Los Angeles rally together to provide relief and hope for neighbors in need,” said Joanne Nowlin, CEO for the American Red Cross Los Angeles Region. “This humanitarian spirit is at the heart of our community, and we are proud to honor all those who make our mission possible during this year’s Red Cross Month celebration. You can join in their commitment by donating, volunteering, giving blood or platelets, or taking a lifesaving skills course.”
Participate in Red Cross Month by visiting redcross.org to make a financial donation, give blood or platelets, become a volunteer or take a class in lifesaving skills, such as first aid, CPR and how to use an AED. On March 22, you can also join our annual Red Cross Giving Day campaign by donating at redcross.org/givingday to help provide shelter, food, relief items, emotional support and other assistance for people affected by disasters big and small.
CONTINUING CLARA BARTON’S LIFESAVING LEGACY Today’s Red Cross volunteers, blood and platelet donors and supporters are advancing the lifesaving legacy of Clara Barton — one of the most honored women in U.S. history — who founded the American Red Cross more than 140 years ago. Her vision to prevent and alleviate human suffering has never wavered: Generation after generation, people have come together to adapt this timeless mission for their communities’ most urgent needs.