Meet Clara, the Red Cross Virtual Chatbot

Using the power of AI to equip those who need help and those who would like to give help with access to essential information instantly

Get to Know Clara

Clara is an exciting new channel that uses the power of artificial intelligence to guide website visitors to assistance, resources and information about the Red Cross. Chat with her today!

Clara can answer your questions about:

Disaster Response, including looking up local shelters or getting financial assistance,
Financial Donations, including where to donate and how to get help with a donation,
Volunteering, including how to apply or volunteer remotely,
Training Services, such as how to register for courses,
Service to the Armed Forces, including resources for veterans or members of the military,
International Services, including information on the American Red Cross’ relief efforts abroad,
Blood Donation, such as how to schedule an appointment to donate,
And more!

What Else Clara Does

Natural Language Processing This is a subfield of artificial intelligence that allows Clara to process large amount of natural language data. This is what allows Clara to understand what users say!
Shelter Lookup Clara searches FEMA’s database of shelters across the county to provide you with up to date information on shelters open in your area during a disaster.
Clara on redcrossblood.org Clara also lives on redcrossblood.org where she helps blood donors manage their appointments and learn about donations. Visit redcrossblood.org to chat with her now or click here to learn more!

Meet the Inspiration for the Clara ChatBot

Clara is affectionately named after our esteemed founder, Clara Harlowe Barton (1821-1912). One of the most honored women in American history, Clara led the American Red Cross in its first 23 years.

Clara started her service as a nurse; her passion to protect the sick and wounded was felt throughout her service until her resignation at the age of 83.

Read all about Clara’s history and legacy.